IS YOUR MESSAGE HITTING HOME?
GET THE MESSAGE™
ONE CONSISTENT STORY. MANY GREAT STORY SELLERS.
MESSAGE PREMIER
The Playbook Concept
The New Message Roll-Out
The People, The Presentation, The Practice
OVERVIEW
The Get The Message™ Premier is the unveiling of the new message that has been painstakingly crafted by a select group of individuals. It’s a one-time opportunity to properly position this all important sales and marketing campaign. It’s typically done when the entire team gets together and it’s done with style, savvy, detailed planning and flawless execution.
Length: 1/2 day - 1 day
Agenda: The Playbook Concept, The Players, The Presentation, The Practice
Focus: Learning, Practicing, Embracing and Honing the New Message
WHO SHOULD ATTEND
The Get The Message™ Premier is the culmination of a ton of work. The people that did the work should share in it's unveiling. Anyone that will be tasked to deliver this new corporate message should actively participate. That would include the sales team(internals and externals), the key account team, sales management, as well as executives in high profile client-facing positions.
THE BENEFITS
Unify the entire company around one clear, consistent, core message
Consistency of message in person, in print, on the world wide web
The entire team has a Playbook they can use to learn and assimilate the message
Speaker notes so the presenters know what to talk about
New multi-media slide presentation for the presenters to show
New marketing materials that mirror the presentation to share with prospects
An exhaustive roster of the toughest questions along with codified, ironclad answers to each
Ecstatic sales executives, killer presentations, matching literature and increased sales
“Success in increasingly competitive markets requires leadership and teamwork. Winning requires each of us to be at the top of our game. Scott Hays knows what it takes and shows us how to get there. Having worked alongside Scott on a major client’s behalf, I experienced firsthand the power of a well conceived presentation and the process by which to get there. Scott’s disciplined and charismatic approach is a sure-fire confidence builder. His passion and commitment is infectious, turning clients into evangelists.”
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““That was invaluable!””
